The Content Factory
This page gives an impression of locations, content and playlist build.
|
An impression of Signips’ Corporate TV at the office of Vodafone. |
Corporate TV at Vodafone is also used to emphasize hot topics and business drivers to employees. An example is the social media counter, which makes Vodafone staff aware of Vodafone’s interest in this specific media. Showing the key social media involvements makes them aware of the importancy, effect and business oppertunities these media offer.
Corporate TV is present in key social areas and blends nicely into the working place, coffee pantries or informal meeting rooms. It connects with employees in those areas, using dynamic and well designed content.
|
Most of the time these areas are used by more than one employee. An informal meeting, a fresh cup of coffee or a quick brainstorm. Addressing your staff in these specific areas wil guarantee the visibility of your content. Furthermore the content is immediately discussed. Awareness leads to engagement and bi-directional behavior.
|
When Vodafone staff get a cup of coffee, they see a worldmap that shows the actual calls made to a random selection of worldwide countries. It acknowledges the fact that Vodafone is a global player within the telecom market and contributes greatly to company pride and awareness.
|
